With the Predictions & Insights featured on company profiles, you can understand the past, present, and trajectory of a company to assess its potential and relevancy using competitor maps, funding data, and more.
Company Predictions forecast upcoming trends and/or company movements to help you uncover opportunities and risks to strategize and adapt to changing circumstances proactively.
Company Insights automate tedious company analysis and allow you to quickly and deeply understand present and upcoming company movements.
Use the Company Performance Metrics graph to see the change in a company’s growth score, growth trend, heat score, and heat trend over time, as well as the key milestones or indicators that may have impacted the change.
Growth Score quantifies a private company’s growth using both predictions and historical data including funding, operations, headcount, market share, financial, customer growth, product usage, M&A, investments changes, and historical growth of this company.
Heat Score measures the market interest or prominence of a company based on profile activity and presence in the media.
*Note: growth and heat scores are self-normalized, meaning the score reflects how a company’s current growth/heat compares to its own historical trends. It identifies when the company is exceeding, meeting, or underperforming relative to its own trajectory.
For example:
- A score of 25 indicates fewer signs of growth/heat compared to past performance
- A score of 50 indicates stability
- A score of 90 indicates strong signs of growth/heat compared to past performance
Growth Trend indicates the change in a company's growth score over any given time.
Heat Trend indicates the change in a company's heat score over any given time.
Growth Insight is a concise overview of a company's current state of growth by tracking changes in finances, operations, customer base, market share, and more - including the top contributing factors that inform the insight.
Growth Prediction forecasts the likelihood that the company will be growing in the future using an AI (or ML) model.
Funding Prediction forecasts the likelihood of a company raising funding in the future.
Notable Events surfaces relevant news articles and insights about the company and/or industry.
Similar Companies are generated through a proprietary machine learning model that analyzes underlying data attributes (i.e. industry tags, company description, firmographics, financial information, etc.) to surface similar accounts and possible competitors, helping you discover related accounts to fill your pipeline.
IPO Prediction forecasts the likelihood of a private company going public in the near future.
Acquisition Prediction forecasts the likelihood of a private company getting acquired in the near future.
Investment Thesis leverages LLMs to analyze an investor’s historical investment data to generate a thesis on their investment patterns.
For a more extensive guide on navigating a Crunchbase company profile page, check out this article:
Navigating a company profile on Crunchbase
Learn how to incorporate predictions and insights into your searches here:
Filtering your searches with growth Signals
Want to enrich your tools and power your workflows with the data behind Crunchbase's Predictions and Insights? Check out the Crunchbase API.