Interpreting Growth Scores & FAQ

Article author
Erika
  • Updated

Find answers on your frequently asked questions regarding Crunchbase’s Growth Score below:

What is a Growth Score?

The Crunchbase Growth Score is a dynamic, quantitative measurement of a company’s current growth momentum. It blends historical data — such as funding events, milestone achievements, and hiring trends — with Crunchbase’s AI-powered predictions. 

What factors into a Growth Score?

Growth Signals: Evidence of financial activity and organizational signals, such as funding rounds, workforce reductions, customer growth, and other strategic growth milestones.

Crunchbase Predictions: Indicators of likely outcomes identified by Crunchbase Predictions.

M&A Activity: Acquisitions, being acquired, or going public.

What is the range of Growth Scores?

Scores range from 0 to 100. 

> 90 suggests strong, recent, and multidimensional growth.

~ 50 indicates neutral or steady growth

< 50 reflects stagnation or negative predictions, particularly in the absence of recent activity.

“My company is growing — why is my Growth Score dropping?”

The Crunchbase Growth Score is built to reflect real-time change. It incorporates time decay and self-relative scaling, meaning companies must maintain momentum to preserve a high score. 

If activity slows, the Score naturally declines — giving users a dynamic view of company health and growth.

“There’s no Growth Score on my company profile — why?”

To qualify for a Crunchbase Growth Score, a company must not be government-designated entity and must meet one of the following:

  • Have a financing event of any kind, or
  • Have a high conviction Growth Prediction — either positive or negative — with a probability score greater than 66 or less than 33

“A past Growth Score does not appear to be recorded in the Company Performance Metrics graph — why?”

Past Growth and Heat Scores can change for many reasons, for example, by adding or deleting data in the past. Normalization can also push past scores up or down based on current data. 
 

What’s the value?

  • Allows teams to compare growth over time and across markets, surfacing the most relevant opportunities with real-time accuracy.
  • A  fast and reliable signal of which opportunities to prioritize, based on a company’s growth, stagnation, or decline.
  • Enables faster and smarter decision-making across workflows, from sourcing and qualification to investment and partnership targeting. 
  • Validates early interest and uncovers high-potential companies that might otherwise be overlooked.

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